Here’s the bottom line: The easiest way to reach your customers without annoying them is by announcing something, anything, new. Nobody gets tired of news. It’s always different.
A press release or series of news releases grabs your customers’ attention, without looking like you’re trying to.
Our press releases create an opportunity for your business to affordably create buzz, and differentiate itself from competition. Press releases help to build a brand that customers enjoy doing business with and are one of the best ways to profit from new and old customers alike.
You may be thinking…”Hey, that sounds great except it’s not easy to get into the newspaper! ”
And generally speaking, that’s true… Unless we’re talking about our proven methodology and ability to create and distribute press releases in a way that builds your business. Issue news regularly, and you'll quickly differentiate yourself from your competitors.
Did you know that any business can submit a simple press release and get featured immediately on the websites of 200+ major news outfits? We actually do this frequently for our clients. I’m talking legitimate local news stations, too: ABC, FOX, NBC, CBS, and also newspapers such as the Boston Globe, Miami Herald and more. Let me show you an example that was picked up by over 200 media outlets:
You don't have to have a quarter-million dollar product or service, either. Everyday product, people, service, and organization changes work just fine. And to prove it, here's a link to a free report "106 Reasons To Do A Press Release".
We follow up with conversations with our local news and tv contacts to vie for a coveted local or regional tv coverage for your business.
Our proven Press Release methodology means that we do the following:
Meet with clients to understand their business, their goals, and jointly outline a news release strategy
Create a client-branded virtual press release room that houses all of the client's
Research and write the press releases that gets you featured in the newspaper, and distributing them to over 200 media outlets (after client approval)
Client E-mails their customer list a link to the news story
(optional) To celebrate the announcement, offer a "this-week-only" discount or giveaway if they show up with E-mail in hand.
We follow up with local newspaper and TV outlets to recommend the coveted local, regional, or national article and TV coverage
Repeat with the next news item in 1-3 months.
Once we've discussed your needsand you've decided that we're the right fit for you, we'll setup a time for us to start the process.
During our first appointment, we will discuss your industry, company, goals and knowledge. We specialize in our business and you specialize in yours. After that, 98% of the work is ours to do for you.
By combining our knowledge, we can create an effective news release Campaign.
We work diligently to make sure your company is getting the results you desire. If you are ready to take your business to the next level, contact us today at (941) 256 2229, or contact us here.